DESCRIPTION
A woman, her husband, and a 2006 red Volkswagen Beetle convertible named Penelope make their way up and down the California coast in this spot for Volkswagen of America.
STORY
Not Afraid! was commissioned to produce a true life Volkswagen story for the launch of the “VW: Stories” website.
One of the requirements of the campaign was that these had to be real stories. Since my wife owns a Red Volkswagen Beetle Convertible, we decided to tell the story of our road trip down California’s Pacific Coast Highway. During that trip, I had taken hundreds of photos along the way, which gave us the inspiration to tell this story utilizing only still photographs and voice over. My wife Dara and I co-wrote the script with her providing the voice over.
Client
Volkswagen of America
Dara Cuoco – Voiceover
- Dara Cuoco
- Paul Cuoco
- Jim Jones
- Shirley Jones
- Jodi Bills
- Treyton Kellar
Directed by Paul Cuoco
Written by Paul Cuoco & Dara Cuoco
Photography by Paul Cuoco
Additional Photography by Tony Teofilo
Editing and Compositing by Paul Cuoco